Distrust in U.S. Media Edges Up to Record High

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GALLUP– For the fourth straight year, the majority of Americans say they have little or no trust in the mass media to report the news fully, accurately, and fairly. The 57% who now say this is a record high by one percentage point.

1997-2010 Trend: In General, How Much Trust and Confidence Do You Have in the Mass Media When It Comes to Reporting the News Fully, Accurately, and Fairly?

The 43% of Americans who, in Gallup’s annual Governance poll, conducted Sept. 13-16, 2010, express a great deal or fair amount of trust ties the record low, and is far worse than three prior Gallup readings on this measure from the 1970s.

Trust in the media is now slightly higher than the record-low trust in the legislative branch but lower than trust in the executive and judicial branches of government, even though trust in all three branches is down sharply this year. These findings also further confirm a separate Gallup poll that found little confidence in newspapers and television specifically.

Nearly half of Americans (48%) say the media are too liberal, tying the high end of the narrow 44% to 48% range recorded over the past decade. One-third say the media are just about right while 15% say they are too conservative. Overall, perceptions of bias have remained quite steady over this tumultuous period of change for the media, marked by the growth of cable and Internet news sources. Americans’ views now are in fact identical to those in 2004, despite the many changes in the industry since then.

Read full article on US Distrust in Media.

© COPYRIGHT GALLUP, 2010

One thought on “Distrust in U.S. Media Edges Up to Record High

  1. This concern for trustworthy news is in fact the cause of much online publishing. After discovering Third World Traveler some years ago and checking out ‘heritage’ websites, I found to my distress many were closing down for fear of retribution by the Powers That Be.
    After WordPress archived my blog I moved to Opera Community, which has opened up a number of opportunities for member bloggers. One of these was an opportunity to host one’s own news aggregation system, which made an interesting adjunct to things like Yahoo Pipes and Netvibes, Pageflakes, Google Reader. etc.
    my.opera.com/oldephartte/links is a demo of a personal ‘voyage of exploration’ which demonstrates how to use personal choices to make your own newsroom. I repost as RSS SnapShot! feed results and add sidebar searches and often Zenmanta results for a blog that I think reasonably unique. opitslinkfest.blogspot.com

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